Non-personally identifiable clickstream information is collected for every visitor to this website. This includes pages viewed, date, time, browser type as well as other similar information.

IP addresses are stored and used temporarily to determine domain type and in some cases geographic region. There is no association between this information and a visitor's identity.

The non-personally identifiable information we collect is used by Amplicon marketing personnel for the express purpose of determining how traffic moves through the site and how visitors reach us. We use this data as a total, not individually, this helps us to understand the type of content visitors are interested in.

We use non-personally identifiable information about our web users to improve the website usability, to statistically analyse website usage, to improve our web content and product offerings and to customise our website's services. This information allows us to improve our site and offer a better web experience based on our customer's needs.

If you have supplied us with your email address you will receive product newsletters or other communications you have requested. We offer an opt-out option in all our emails.

Under no circumstances we will share, sell or rent customer or web user information to any third party.

We use a web analytics tool to analyse site usage, how our users arrive at our site, what pages they visit on the site, what browser they are using and on what operating system. This analytics data, collected via a JavaScript tag in the pages of our website, is not tied to personally identifiable information.

Cookies:

We use a small number of different cookies on our site. If you do not know what cookies are, or how to control or delete them, then we recommend you visit http://www.aboutcookies.org for detailed guidance.

To make full use of the online shopping and personalised features of this website, your computer, tablet or mobile phone will need to accept cookies. If you would prefer to restrict, block or delete cookies from this website, or any other website, you can use your browser to do this.

This website offers clear information on the way it works. This information is easily accessible and available in a prominent position on each webpage. By continuing to use the Amplicon web site we assume you are happy to accept cookies from Amplicon. If you are not happy, then you should either leave the site, or you should delete Amplicon cookies having visited the site.

The section below describes the cookies we use on this site and what we use them for.

Session = Functionality cookies

We use session cookies to remember your log-in details, your preferences (e.g. currency choices) and what you've added into the shopping basket. If these are disabled then some of the website functionality will be lost.

For more information on session cookies and what they are used for please click here

Strictly necessary cookies set by Amplicon websites

NAME	TYPE
CFID	Session
CFTOKEN	Session
JSESSIONID	Session

Persistent = Google Analytics cookies & Live chat cookies

Google Analytics - This website uses this web traffic analytical tool to understand the web traffic. Google Analytics cookies collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.

For more information on Google Analytics cookies please click here

If you wish to opt-out please click here

Cookies set by Google Analytics

NAME	TYPE
__utma	Persistant
__utmb	Session
__utmc	Session
__utmz	Persistant

Live chat - we use this to understand the user website experience and offer a quicker and better support service. These session cookies are only set when you start a live chat session.

You can find out more about Live Chat at http://www.livechatnow.com/

Cookies set by Live chat

NAME	TYPE
clncom	Session
lcncompn	Session
lcnone	Persistant
lcnonepn	Persistant

Google Adwords - We use this to inform customers about news and information of their interest.

For more information on Google Adwords cookies please click here

Cookies set by Google Adwords

NAME	TYPE
APISID	Session
HSID	Persistant
NID	Persistant
PREF	Persistant
SAPISID	Persistant
SID	Persistant
SNID	Persistant
SSID	Persistant
GAPS	Persistant